Cheap Trade Leads: Check the Real Cost
A £20 contact costs £80 per job if one in four becomes a booking. If only one in ten books, it costs £200 per job. The contact price alone does not tell you whether it is cheap.
Ten contacts at an assumed £20 each
| Bookings won | Total spent | Cost per agreed job |
|---|---|---|
| 0 | £200 | No jobs won |
| 1 | £200 | £200 |
| 2 | £200 | £100 |
| 5 | £200 | £40 |
These are worked examples, not a provider tariff or an expected conversion rate. They exclude your quoting time and travel.
The useful comparison
At the standard GetTheCall fee of £80 per agreed job, the assumed £20 contact model is cheaper only when more than one in four contacts becomes a job. At one in four, the basic marketing cost is equal. The amount of chasing can still differ.
Reject the wrong work before the journey
- A job outside your real travel patch.
- Work outside your trade or competence.
- No person able to provide access or approve attendance.
- A planned quote request being treated as an emergency booking.
GetTheCall has no upfront or monthly fee. An agreed visit or inspection can be billable even if no repair follows. Our payment-model guide explains the distinction.
Updated 29 October 2026 · Report a factual error